SA Tourism’s marketing team and marketing partner, FCB Joburg, again proved their mettle at Africa’s Travel Indaba 2018, which drew to a close in Durban on May 10.
A young copywriter from FCB Joburg has just landed the gig of her lifetime (to date) – Yenani Madikwa has been selected as FCB Global’s second-annual Cannes FCBsocialEYE and receives an all-expenses paid trip to attend Cannes 2018 next month (June).
Annicia Manyaapelo has been appointed Integrated Executive Business Director on the South African Tourism account at FCB Joburg.
Home appliance giant, Beko, has appointed Hellocomputer as its agency of record following a competitive pitch process.
Debonairs Pizza has launched the Beef Almighty, a new premium quality beef steak topping range comprising three variants (Double Beef & Bacon, Spicy Beef, and Beef & Mushroom) with a new television commercial from FCB Joburg called ‘Praise Singer’.
Toyota’s new social engagement campaign has successfully lifted off with over 90 000 hits and 1,4-million impressions for its first execution paying homage to Toyota Corolla owner Jitesh and his car.
Rohan Reddy has been appointed as Head of Creative at FCB Connect with responsibility for curating the creative product of the group’s affiliate agencies on the continent, particularly for clients and brands with a global footprint or a presence in markets across Africa.
“This is your country” is the new campaign from SA Tourism thats aims to inspire South Africans to travel their own country as part of the Sho't Left, which promotes a culture of local holiday travel. The campaign has been brought to life by Ola! Films.
Dulé has recently met up with the Ivorian and African soccer legend Didier Drogba at his home country of Ivory Coast, or more accurately - his neighbourhood in Abidjan, where he was born and used his foot to kick things for the very first time in his life.
Dulé has just completed an exciting online campaign for Joe Public. Agency brief was for the director to create a visually unique music video type film for online use that will stand out in its visual treatment from the myriad of look-alike copycat productions cluttering the local platforms at the moment.
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