Reckitt Benckiser's 80-year-old brand Dettol is reinforcing its 'protection as strong as a mother's love' positioning with a bar soap TVC from its advertising agency McCann1886.
- Petra Peacock
Platinum Press Office
The latest episode in the #ToyotaStoriesSA campaign from FCB Joburg is another winner on social media with 150 000 Facebook views, 2 224 views on Instagram and over 911 views on YouTube.
The campaign, titled "Boys Do What Men Teach Them", takes a hard look at the realities around the normalisation of gender-based violence through men's perceived "innocent" and "victimless" actions (such as locker room talk, rape jokes, and the objectification of women) and by not speaking out against it wh
FCB Joburg is putting its creative future in the hands of young and ready talent. Suhana Gordhan and Tian van den Heever, both of whom are no strangers to the advertising industry, have been promoted to Executive Creative Directors joining Neo Segola who became an ECD last year.
Cell C has launched its new Summer campaign for 2019 with a massive consumer promotion whereby millions of cash prizes are up for grabs as well as smartphones, laptops, data, shopping vouchers and much more.
Nike has launched 'The birthplace of dreams', a film that celebrates the life of decorated South African athlete, Caster Semenya.'The birthplace of dreams' charts Caster's journey from her hometown in Limpopo to professional athlete to running coach.